Petra Laranjo


A South African actress, author, speaker, philanthropist and image specialist, Petra Melisa Mendes Laranjo-Hourquebie, was born on August 13, 1977, in Oshakati, Namibia. Only child to Fatima Mendes and José Luis Laranjo, she nurtured her creativity and ability to enjoy her own company whilst moving from small town to small town.

After having won a design bursary at the continent’s most illustrious design college, she eventually settled in Africa’s City of Gold, Johannesburg, in 1998. After the loss of her mother to cancer in 2001, Petra left the fashion industry and established herself as model agent and casting director. Gaining confidence in front of the camera, she landed a host of local television series, movies and international television commercials.

This is the path that eventually led her to her actor husband, Craig (Hawks) Hourquebie. They share their lives with their fur-children, Mary-Jane and Tamlyn, both rescued from animal shelters.

On a corporate platform, Petra has impacted numerous blue-chip companies by elevating the image of their employees to align with the organization’s brand. At the core of her work as an Image Specialist and speaker, Petra aims to adjust self-image so that the necessary psychological and emotional changes occur.

Petra’s philanthropic work drives her passion. Her purpose is to inspire people to live their lives fully through confidence and purpose so they too can impact their world.


At some point, everyone has dreamed of becoming and doing something great. Something so inspiring that accepting an ordinary way of life was unthinkable. Sadly, ‘average’ is a life-style which many have come to tolerate. Constraint and limitations form our realities, as fear and disappointment shape our futures. Careers become synonymous with frustration and apathy whilst we hope for a ‘lucky break’ that will bring meaning to our lives.

But you, my friend, were born for a reason. You were born to live a life of magnitude and impact. Discovering and connecting to your unique purpose will bring unwavering passion, energy and opportunity, so that you can live your life freely and fully.

Living on Purpose shares the personal conversations and insights of global influencers, who forged their paths by changing limiting thoughts, habits and self-beliefs in order to impact, inspire and make a difference holistically.

You too can live a life in freedom and fulfilment by ‘Living on Purpose’.

Learn how to…

Discover how to live each day focused, driven and inspired.

  • Look good, feel great. How the outside reflects the inside.
  • Make decisions and take action from a place of confidence and self-worth.
  • How to be a better employee, boss, spouse and friend.
  • Design the life you want, at any age.
  • Inspire greatness by elevating your personal and company image.
  • Understand why you’re stuck in a rut and how you can move forward permanently!
  • Learn how to overcome apathy, boredom, lack of motivation, lack of energy & passion.
  • Give back, add value, be proactive, uplift others, build your brand, leave a legacy.
  • Change your state of mind and unlock your power to influence and inspire.
  • Feel confident in the path and steps you need to take to change your life.
  • Find Your Beautiful once more.
  • Solidify your reputation and credibility by offering an authentically & excellent YOU.

In these pages you will uncover…

  • The power of self-worth and the consequence of living your authentic truth.
  • How you can discover and connect with your purpose.
  • The relationship between self-worth and other’s perceptions of you.
  • How your internal affects you external world.
  • How to overcome mental challenges to success.
  • How to change toxic habits.

“Living on Purpose is about re-programming your existing beliefs into emancipating habits,so that you can finally and permanently change the outcome of your life, so that you can live fulfilled and without reserve. A must read for those who are stuck in a rut in their lives and need a way out.” – Carol Monnakgotla, Author of Property Matters

“Living on Purpose is more than a self-help book. It’s a book that shows you how you can truly change your life by tapping into the knowledge of the successful and purposeful people interviewed here. It’s definitely worth the read if you want to be liberated from a dull, aimless life and be able to change the world of others around you.” – Stanley Beckett, Author of LIFTOFF

“Living on Purpose is not about inspiring you for a single day. It is about how you can change your life permanently as-well-as influencing the lives of others for the good, by discovering and connecting to your purpose. Read it if you want to finally start living your life fully so that you can make a change.” – Tony Dovale, Author of Rethink Your Success Mindset