Born in Pula, Croatia (former Yugoslavia), Milena moved to Toronto, Canada in 1991. She graduated from the Humber College Creative Photography Program and went on to work for a digital camera store, where she quickly accelerated to the top 3 sales people in Canada. After 2 years Milena decided to follow her entrepreneurial dreams so she started her own photography business. Soon after making the leap she was successfully operating a boutique photography studio in the charming town of Islington Village in Toronto.

Throughout the years Milena realized the best part of business was the relationship building with her clients who became loyal fans over the years. Always being involved in personal development, Milena wanted to help others succeed.

As the creative aspect of photography began to lose it’s charm, she soon discovered the art of selling became her passion. Being a great sales person, Milena dove into the sales world working with training and development companies and even the fastest growing book publisher in North America. Now Milena trains sales professionals, entrepreneurs and authors on how to be effective in the most crucial part of business… sales. Milena has developed a non-traditional approach that is simple and effective without the use of pressure tactics. She believes that even the most non-salesy person can become a sales rockstar. Milena wants her readers to know that the word “sales” doesn’t have to be a bad word. By following her teachings her readers will gain a new perspective on sales that is both enjoyable and fulfilling.


Why do some sales people struggle to hit their quotas and others just seem to hit their numbers effortlessly? Why do most businesses fail in the first few years and others skyrocket? It all comes down to their sales! You don’t have to be pushy, sleazy or manipulative to become a great sales person. This book will show you a new, simple, and effective approach to become a sales rock star without pressure tactics or tricks.


To sell products and services by building relationships with your clients, over-delivering on value, creating attraction; have prospects coming to you and asking to buy from you instead of you chasing after them. No cold calling, no door to door knocking, and no manipulation tactics.


  • Position yourself as the expert in your field so your clients come to you.
  • Identify buying triggers.
  • Build authentic and lasting relationships with your clients.
  • Believe in what you are selling and turn your prospects into believers.
  • Sell by educating.
  • Creating an irresistible offer that your client can’t refuse.
  • Appeal to emotion.
  • Give stuff away to get more than you thought possible.
  • Sell for a non-salesy sales person.
  • Look at sales in a completely new way.

“Many people fail to sell effectively. Here is a powerhouse book of tips, tactics and approaches for any sales person that simply works. Reading the tips in this book will help anyone overcome any sales related obstacle and succeed. A fantastic book!”
—Gerry Robert
Speaker and international bestselling author of The Millionaire Mindset, Multiply Your Business, and Publish a Book & Grow Rich

“This is not another sales book full of manipulative strategies and ways to pull a fast one on the client. This book is about being the most authentic, honest and powerful professional that you can be. After reading this book you will realize how simple and rewarding a career in sales can be. It’s absolutely brilliant!”
—Shaun Bicego, Author of The Happiness Effect