ABOUT THE AUTHOR
Dr. José Cross learned early on, in her sales profession of over 17 years, about the power of words and action – that it’s not what you say, but how you say it and when you say it, and what you do that makes the difference between success and failure in growing a business quickly. She has learned how to connect with clients at the deepest level to earn their trust and influence, and as a result has brought in more than $50 million in sales in the past 5 years alone. Now she mentors some of the most successful and influential entrepreneurs and business owners in numerous industries. She is passionate about winning and is great at what she does. She is happily married and is a mother of two girls.
José is an author, mentor, consultant and speaker on what it takes to cultivate authentic client connections that result in tremendous business growth and success, operating throughout North America, Europe and Africa, and is based in Toronto, Canada. She spent more than six years researching the key character traits of successful entrepreneurs that earned her a Doctoral degree in Strategic Marketing and Entrepreneurship from the University of Southern Queensland, Australia. Her research helped her better understand what works for these successful entrepreneurs, what doesn’t work and why, and she now uses these valuable insights to help other business leaders and entrepreneurs model the best entrepreneur traits and behaviors and avoid the pitfalls. She has worked with large multinational organizations including the United Nations, Ericsson, and the Marketing Association of Southern Africa to name a few. José is a certified Chartered Marketer with the Charted Institute of Marketers (UK), a Certified Professional Coach, Elite Life Coach, and a Robbins-Madanes Strategic Intervention Coach. She is passionate about empowering people to be independent and have the freedom to design the life that they really want and enjoy success in every area of their lives. And most of all, to have fun!